About the Course

The Master of Business Administration (Marketing) is a 2-year postgraduate program offered in ODL mode by the Department of Commerce and Business Administration, starting July 2025. Open to bachelor’s degree holders, this 131-credit program focuses on advanced marketing strategies. Delivered via our LMS, it prepares you for leadership roles in dynamic business environments.

Course Highlights

Why Choose This Program?

• - Targeted Curriculum: Covers marketing management, consumer behavior, and digital marketing across 4 semesters.
• Expert Faculty: Led by Dr. Desh Deepak Agarwal and Dr. Rashmi Sharma, with practical case studies.
• Flexible Access:Study via our mobile-responsive LMS with eBooks, videos, and discussion forums.
• Real-World Learning:: Engage in live sessions and collaborative projects to apply marketing concepts.
• Industry-Relevant:Aligns with current trends, preparing you for roles in brand management and market research.

Fee Structure

Cost-Effective Education

Total Fee: To be announced

Semester Fee: Semester-wise, flexible installments via secure Atom Gateway

Payment Methods: : Use Atom Payment Gateway for secure payments (debit/credit cards, NEFT).

Additional Costs:: Minimal fees for optional certifications or re-assessments. Check the admissions portal for updated fee details.

Curriculum PDF

Access the Curriculum

Download the MBA (Marketing) curriculum PDF, detailing courses across 4 semesters. It includes core and elective subjects, case studies, and project requirements. Access the PDF via the LMS after enrollment or request it through our admissions page.

Course Outcomes

• Design effective marketing strategies using consumer insights and digital tools.
• Lead brand management and market research initiatives.
• Apply analytical skills to solve business challenges through case studies.
• Develop leadership and communication skills for managerial roles.
• Prepare for careers as marketing managers, brand strategists, or digital marketing specialists.